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Edizione

Descripción del producto

A corporate history of the innovative Benetton Holding Company, Edizione follows the early days of the family-owned brand, through governance and structure changes, mass distribution, infrastructure and network growth, to wider views for the future.

In the late 1980s, as a world-class, multi-national and family-run business, the Benetton brand was considered a symbol of Italian entrepreneurial creativity. While at the height of its success, the Benetton family set in motion a process of diversifying its core business, developing its interests in large-scale distribution, infrastructure and the real estate sector.

This strategy was made possible by the creation of an independent family-management system: Edizione Srl, today one of Europe's major holding companies. Edizione Srl has investments in many sectors, ranging from motorway and airport catering, infrastructure and mobility, to real estate and agricultural services.

'A shining example of solid, innovative business.'

- Ferruccio de Bortoli

Sinopsis del producto

A corporate history of the innovative Benetton Holding Company, Edizione follows the early days of the family-owned brand, through governance and structure changes, mass distribution, infrastructure and network growth, to wider views for the future.

In the late 1980s, as a world-class, multi-national and family-run business, the Benetton brand was considered a symbol of Italian entrepreneurial creativity. While at the height of its success, the Benetton family set in motion a process of diversifying its core business, developing its interests in large-scale distribution, infrastructure and the real estate sector.

This strategy was made possible by the creation of an independent family-management system: Edizione Srl, today one of Europe's major holding companies. Edizione Srl has investments in many sectors, ranging from motorway and airport catering, infrastructure and mobility, to real estate and agricultural services.

'A shining example of solid, innovative business.'

- Ferruccio de Bortoli

9781781259580

The Story of the Benetton Holding Company 1986-Present

Colli, Andrea

benetton; corporate history; company history; family business; business brand; edizione srl; holding company history; business investment; economic history; family business history; business entrepeneurs; italian capitalism; italian family business; innovative business; investment holdings

Descripción del producto

A corporate history of the innovative Benetton Holding Company, Edizione follows the early days of the family-owned brand, through governance and structure changes, mass distribution, infrastructure and network growth, to wider views for the future.

In the late 1980s, as a world-class, multi-national and family-run business, the Benetton brand was considered a symbol of Italian entrepreneurial creativity. While at the height of its success, the Benetton family set in motion a process of diversifying its core business, developing its interests in large-scale distribution, infrastructure and the real estate sector.

This strategy was made possible by the creation of an independent family-management system: Edizione Srl, today one of Europe's major holding companies. Edizione Srl has investments in many sectors, ranging from motorway and airport catering, infrastructure and mobility, to real estate and agricultural services.

'A shining example of solid, innovative business.'

- Ferruccio de Bortoli

Sinopsis del producto

A corporate history of the innovative Benetton Holding Company, Edizione follows the early days of the family-owned brand, through governance and structure changes, mass distribution, infrastructure and network growth, to wider views for the future.

In the late 1980s, as a world-class, multi-national and family-run business, the Benetton brand was considered a symbol of Italian entrepreneurial creativity. While at the height of its success, the Benetton family set in motion a process of diversifying its core business, developing its interests in large-scale distribution, infrastructure and the real estate sector.

This strategy was made possible by the creation of an independent family-management system: Edizione Srl, today one of Europe's major holding companies. Edizione Srl has investments in many sectors, ranging from motorway and airport catering, infrastructure and mobility, to real estate and agricultural services.

'A shining example of solid, innovative business.'

- Ferruccio de Bortoli

9781781259580

The Story of the Benetton Holding Company 1986-Present

Colli, Andrea

benetton; corporate history; company history; family business; business brand; edizione srl; holding company history; business investment; economic history; family business history; business entrepeneurs; italian capitalism; italian family business; innovative business; investment holdings

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Palabras clave

benetton;corporate history;company history;family business;business brand;edizione srl;holding company history;business investment;economic history;family business history;business entrepeneurs;italian capitalism;italian family business;innovative business;investment holdings

Especificaciones

Baby
Reino Unido de Gran Bretaña
Castellano
Producto a la venta formado por un único componente
Third Millennium
13/07/2017
144144 X 218218 X 2424
208
ISBN 9781781259580

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