Business Health Check

Descripción del producto

Diagnosing the modern business like the human body, this fun compendium of business diseases looks at such disorders as 'Youngitis- creating only for millennials' (risk group: marketing teams); 'Social media denial syndrome' ('related diseases: 'Meeting syndrome'); and 'Compulsive email disorder' (cure: zero inbox). In a hilarious look at organisational hierarchies, generational disconnects and general office foibles, this pocket book will enable you to see the mistakes of your own business and guide you safely to decontagion and cure.

Sinopsis del producto

Diagnosing the modern business like the human body, this fun compendium of business diseases looks at such disorders as 'Youngitis- creating only for millennials' (risk group: marketing teams); 'Social media denial syndrome' ('related diseases: 'Meeting syndrome'); and 'Compulsive email disorder' (cure: zero inbox). In a hilarious look at organisational hierarchies, generational disconnects and general office foibles, this pocket book will enable you to see the mistakes of your own business and guide you safely to decontagion and cure.

9781788163767

Everything you need to know to keep your business healthy in the 21st century

Kennedy, Olivier; Künzi, Martin

Business; strategy; disorders; organisations; customers